Media
Very freezes prices on school uniform essentials
August 11, 2026
The Very Group, which operates digital retailers Very and Littlewoods, has frozen prices across its own-brand children's school uniform essentials.
In a bid to help families prepare for the new school year, the online retailer has committed to maintaining its 2023 prices across 141 school uniform essentials from The Very Collection, including trousers, shorts, polo shirts, footwear and its award-winning school PE kit.
Plus, to give customers even greater confidence in their purchase, Very offers a 100-day satisfaction guarantee across its own-brand school uniforms. This reflects the online retailer's confidence in the quality and durability of its products, which are designed to withstand at least 100 days of wash and wear while maintaining their performance.
Sam Wright, chief customer and commercial officer at The Very Group commented: “We know that this time of the year can be stressful for families, which is why we’re trying to reduce the added financial pressures that come with children going back to school. Replacing uniforms can quickly add up, but we’re committed to offering durable, good-value pieces that last – helping customers to feel confident as they prepare for the new school year.”
Examples of The Very Collection school essentials where price freezes apply include:
- 3 Pack Polo Top at £9 (£3 per item)
- 2 Pack School Trousers from £12 (£6 per item)
- 2 Pack V-Neck School Jumper from £12 (£6 per item).
- 3 Pack School Sports T-shirts from £14 (£4.66 per item)
- Unisex Jogger Short from £6.
The price freeze will apply to The Very Collection selected own-brand school uniform range. What’s more, shoppers who spend £30 or more can also get free standard delivery to one of 14,000 InPost lockers or one of thousands of Click and Collect locations.
Contact information
Media relations
Claire Newmarch, External Communications Manager: [email protected]
Notes to editors
About The Very Group
With annual revenue of over £2bn, The Very Group is a unique digital business that combines online retail and flexible payments. Our digital retail brands, Very and Littlewoods, help to bring 2,000 desirable labels within easy reach of more customers.
Across electrical, home, fashion and more, we sell everything our 4.2 million customers could need, except food. And our flexible payment options, which are provided responsibly via our Very Pay platform and regulated by the Financial Conduct Authority, help our customers manage their household budgets.
We have over a hundred years of history behind us, but at our heart there is a passion for change – to constantly improve what we do, to innovate with data and technology at our core and to be the best possible place to work.
